NetEnt has continued its fast-paced strategy in 2020 as well. They continue to supply slot lovers with fresh and innovative content, releasing new games more than once a month. It’s been only two weeks after the release of the African-themed Serengeti Kings, and NetEnt is already cooking a new dish in its kitchen.
The Swedish online casino innovator has been working on a new title that will definitely make your tastebuds go nuts, as it is inspired by a living legend — Gordon Ramsay. By releasing this game, the company will add yet another branded game to its portfolio, which is already filled with titles inspired by famous people, movies, shows, sports, and more.
One of the most popular and influential TV chefs in the world has found his place on the reels, as the game is inspired by his two popular shows — Boiling Point and Ramsay’s Kitchen Nightmares. The 53-year-old professional has inspired millions of people to take up cooking and improve this skill by watching his shows and all the great dishes he makes.
The collaboration between the most popular online casino content provider and the most popular chef in the world didn’t seem like something that would occur. However, knowing that NetEnt never makes a bad game, we can only expect to see another great masterpiece that would attract all the cooking enthusiasts out there to make a couple of spins.
According to the official press release on NetEnt’s site, the game was particularly inspired by the “colorful language” used by the chef in his shows. That’s why Gordon Ramsay Hell’s Kitchen will feature some of his legendary catchphrases, as well as visuals that would “tantalize the taste buds.”
What Do NetEnt Officials Say?
Brian Upton, Director of Games at NetEnt, stated that Ramsay is a “true rock star of the restaurant world.” He added that he is a real legend, as well as a celebrity decorated with multiple Michelin stars as his “strong personality and use of colorful vocabulary” had earned him huge fame.
Upton added that the front-man of Hell’s Kitchen had fans all over the world, and that the partnership allowed them to enjoy a game with “a strong narrative and a lot of adult fun.”
Jens Drinkwater is a Licensing Manager for a company called Global Merchandising Services. He was the one who actually made a deal with NetEnt, as he is Ramsay’s licensing agent. Drinkwater stated that NetEnt’s commitment made it a leader in the industry of online casino games, and that they were thrilled to support their work with a title that would feature Gordon Ramsay.
Branded Games Are One of NetEnt’s Brands!
Being a leader in the online casino industry, NetEnt has gained quite a reputation, meaning it was able to close numerous deals with agents of famous people, shows, movies and more. That’s why players can find a lot of games inspired by celebrities in NetEnt’s offer. It’s something that it is popular for and that keeps it at the top of the industry.
Some of the games that are performing really well and are part of NetEnt’s branded collection include titles such as Jumanji Video Slot, Emoji Planet Video Slot, Dracula, The Invisible Man, Jimi Hendrix Online Slot, Scarface, and more.
Therefore, if you like any of these things, you can check out NetEnt’s portfolio of games, which is available in numerous online casinos. Apart from being branded, these games are also leaders in terms of visual animations, design, immersive gameplay, and lucrative rewards.