Revenue reports for online poker in the state of New Jersey continue to be positive. For the past few years, the industry has struggled to reach the $1 million mark each month for revenue earnings. However, this year, the COVID-19 pandemic helped the industry to appeal to new players on a more consistent basis. Because players were staying at home and in need of entertainment, the revenue totals for the state has continued on an upward trend for many months now.
November Earnings Set New Highs
The state’s Division of Gaming Enforcement recently announced that the three online poker operators in the state hit a new high in the industry for November. Online poker has been in operation in the Garden State for seven years and the $2.4-million earned last month was the highest November the state has seen since starting iPoker gaming.
It seems each month, the state is hitting some type of record due to online gaming totals. Players are staying at home now more than ever due to the increase in coronavirus cases. Some stay at home due to mandated orders while others are wanting to keep family members safe by limiting exposure. Whatever the case may be, the decision has left online poker rooms with solid gains this year.
In November of last year, the state saw $1.5 million in earnings. By looking at last month’s totals, the state has seen a growth rate of 61 percent. One month prior, online poker revenues shot over $2.5 million. For quite a while, the sites were bringing in $3 to $5 million due to the influx of player traffic.
Huge Gains State-Wide
So far this year, the online poker market in New Jersey has earned $35.7 million. There are still December totals to go and sites offering services in the state are providing several quality end of the year promotions that are sure to bring in traffic.
The big earner so far this year in the state is WSOP/888. This duo has earned just over $15.2 million in 2020. This is already almost double the $8.1 million generated in 2019 for the same time period. The operators are averaging around $1.3 million a month this year.
Next in line is PokerStars. The online operator generated just over $6 million in 2019 for the first eleven months. In 2020, that number has skyrocketed to just over $11.8 million. The site is averaging just over $1 million a month in earnings.
Partypoker US network brings up the rear, with just over $8.7 million in earnings. They generated just $4.4 million last year, so this is a nice improvement. While partypoker did not reach the $1 million mark when it comes to average monthly earnings, they are sitting pretty at almost $800,000.
So, will this momentum continue? Is the growth mostly due to the pandemic and people staying home? Only time will tell. We will stay tuned to the new updates from the industry and determine if players are enjoying online poker now and for months to come on a regular basis or if the uptick is generally due to the ongoing pandemic.