Philadelphia 76ers recently announced its partnership with prominent sports betting company, BetMGM. BetMGM’s partnership with Philadelphia 76ers follows the sports betting company’s latest mobile launch in Philadelphia. The partnership highlights several benefits, including increased 76ers fan-based engagement campaigns, BetMGM’s logo will be placed on the basket pole pads at every Philadelphia 76ers games. BetMGM advertisements will also be played on the 76ers app, casino betting games branded after the 76ers on BetMGM, and much more.
All There Is to Know About the Partners
Philadelphia 76ers is a professional American Basketball team situated in Philadelphia. The 76ers are among the most popular clubs in the National Basketball Association. After winning three World Championships, the club came to the limelight, making nine trips to the finals and over 50 playoffs in 71 seasons. Harris Blitzer Sports and Entertainment Company owns and controls the Philadelphia 76ers.
BetMGM is a leading name in the digital gaming and sports betting entertainment market. The gaming company is one of the most influential, dominating the industry today; Entain Plc and MGM Resorts International, through a partnership created BetMGM. The company engages in sports betting, poker tournaments, and numerous online gaming businesses across the United States through varying successful brands like Party Casino, BetMGM, Party Poker, and much more. These brands perform their functions using technology acquired from Entain through the partnership.
What’s in the Deal for Everyone?
The 76ers Chief Revenue Officer, Katie O’Reilly, stated that the entire team is excited about the partnership with BetMGM. She also revealed their hope to ensure greater engagement and more fun-filled experiences for 76ers fans through the new partnership. The basketball club can now interact with fans on BetMGM’s digital platforms through 76ers branded activations and games. The partnership will also allow them to connect tactically with sports betting fans.
BetMGM gets the opportunity to feature in the 76ers social and digital platforms, including its mobile app. BetMGM also gets conspicuous signage of their brand at the arena in every 76ers game, and BetMGM branded basket pole pads, which would be displayed on television coverage.
In an interview with BetMGM’s Chief Revenue Officer, Matt Prevost, he revealed that BetMGM is more than honored to be the official sports betting partner to the Philadelphia 76ers. He further stated that the sports betting company’s mobile launch in Pennsylvania was a huge success—and that the present partnership with the 76ers is a thrilling avenue for the company to provide the 76ers fans more exciting avenues to connect with their desired basketball team.
Better Days Ahead
Online sports betting developed in Pennsylvania since 2018 when sports betting was made legal in the state. BetMGM looks forward to benefiting from this opportunity. Their partnership with the 76ers sets a cordial relationship that would increase the activities on the platform.
BetMGM and Philadelphia 76ers hope to have a win for all in the coming days. For BetMGM, securing a larger part of Pennsylvania’s online sports betting market is a priority. With a growing online sports betting industry, Pennsylvania is expected to take the gaming market by storm in the days ahead.